At last, a national weekly magazine has come out with an Urdu edition. The Planman Media that brings out The Sunday Indian, has launched the Urdu edition of the weekly.
Arindam Chaudhuri is the editor-in-chief of the magazine. The English edition was launched in mid-2006 along with some other language editions. Now the magazine has been launched in another 8 languages. Urdu is one of the languages.
For a long period the need for a national Urdu news magazine was felt. However, apart from Sahara group, no other national media group found Urdu publication, a profitable venture.